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• A Collaborative Approach

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The New Direction of Health and Wellness:
A Collaborative Approach

Health and Wellness is a concept that is certainly wide in scope and still in its infancy stage here in the Philippines. It is yet to be understood, grasped and experienced in practical, meaningful ways by a much bigger audience.

As such, we have made it our advocacy to not only professionalize health and wellness programs, but to bring together scattered and disparate efforts by different groups, into one concrete whole, and be the conduit for these efforts to reach a mass market, thereby creating consciousness.

We have partnered with several groups who promote health care, both traditional and non-traditional, from pharmaceutical companies and dental professionals, to nutritionists, alternative healing experts and yogis.

We want to collect the resources of all these groups and put them into action through Affinity. The uniting principle is our conviction that proactive health and wellness practices can enhance the lives of everyone, from healthy individuals to cancer patients, from your employees to their community of loved ones.

In the end, we are working to extend such health and wellness techniques to a range of day to day practical exercises, and to a wider audience.

We tout the benefits of office-based programs, particularly to reach what we feel are “underserved” individuals, or individuals who ordinarily don’t get access because of prohibitive costs of such programs and products.